Misguided Safaris
Think Wild.
Misguided Safaris was born from a restless curiosity, a deep desire to peel back the layers of modern life and reconnect with something older, wilder, and real. We don’t just chase lions and sunsets. We chase meaning. We track the story of humanity across open savannas, riverbanks, and ancient trails, because here in the African bush, you don’t just see the wild, you feel yourself in it.
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Our trips are handcrafted for travelers who crave connection: with nature, with history, and with themselves. Every safari is more than a bucket-list trip. It’s a homecoming to our evolutionary roots.
We believe the best safaris happen off the beaten path, guided by instinct, not itineraries. That’s why we stay small, stay flexible, and stay real. You will find perspective, wonder, and a thousand untold stories in the tracks beneath your feet when you explore with us.
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Whether you’re a photographer chasing golden light, a traveler seeking transformation, or just someone who needs to remember what it means to be alive, welcome. You’ve found the right kind of misguided. Now, let's think wild.
Why the Name “Misguided”?
We get asked this a lot. The truth is, we never wanted to follow the script. Not in life, and not on safari. "Misguided" is a bit of a wink. It’s about embracing the unexpected, leaning into detours, and finding beauty in the places most people overlook. Most of all, it's an admission that you can't know everything. Stay hungry, stay curious, and never stop listening more than you speak. Our safaris are for those who believe getting a little lost might just be the best way to find what really matters.
Conservation & Community
We operate with a fierce respect for the land, the wildlife, and the people who call this place home. Conservation is not a checkbox. It’s a way of life. We support local initiatives that protect biodiversity and help communities thrive alongside the wild. From anti-poaching efforts to education programs, a portion of your safari helps ensure Africa’s future stays as wild as its past.
Our Style of Safari
Our safaris are immersive, unhurried, and grounded in wonder. We partner with some of Southern Africa’s most trusted lodges, mobile camps, and private reserves to give you a front-row seat to the wilderness. From sunrise coffee around the fire to golden hour game drives, each day is shaped around what the land offers, not a rigid schedule.
We’re not in a rush. We’ll sit with an elephant herd for hours if it means witnessing something rare. We’ll swap stories under the stars, sip Amarula by lantern light, and wake up to birdsong and distant lion roars.